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KAII

KAII
Year
2018
Location
Bandung, Indonesia
Category
Commercial
Scope
Naming
Graphic Design
Branding Strategy    
KAII is a contemporary furniture manufacturer based in Bandung, specialising in timber-made cabinetry and furniture. The brand identity focuses on precision, subtle colour palettes, refined stationery, and letter-pressed finishes, positioning each piece as more than an object — a story.    
One form of communication is stationery. It affects how clients perceive and interact with the brand.    





 “The importance of product packaging is multifaceted. It secures a good first impression and lasting brand loyalty.”    

















KAII is a contemporary modern furniture manufacturer based in Bandung, Indonesia, specialising in crafting timber-made products, particularly cabinetry and furniture. With a commitment to precision in craftsmanship and a sophisticated aesthetic, KAII has established an identity characterised by subtle colour palettes and letter-pressed finishes.    

As a destination for sleek, modern furniture, KAII places significant emphasis on small but crucial details. From carefully selecting materials to achieving impeccable finishes, every element is thoughtfully curated to showcase the brand's distinctive style.    

Beyond mere furniture, each piece tells a unique story.   Naming, graphic design, and branding strategy by Matter of Something